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Kaleidescape Adds Three New Rep Companies

Expands coverage in the New York metro, Mid-Atlantic, and Pacific Northwest regions.

Kaleidescape has been busy — the company has signed three new rep firms covering New York metro area, Mid-Atlantic region, and the Pacific Northwest.

New York Metro — Bach Sales Group

The Bach Sales Group, the market creator for the most prestigious consumer electronic lines, including Sony, will support sales and marketing of Kaleidescape’s New York metro dealer network.

“Bach Sales Group have been leaders in servicing New York City for over 30 years brings decades of experience to Kaleidescape in the dynamic market of audio, video, and home automation,” says Craig Sholder, chief revenue officer, Kaleidescape. “With expertise in working with premier manufacturers including one of our key strategic partners like Sony, Bach Sales Group will not only expand our presence in New York City’s custom installation community but will strengthen our efforts with key partner programs.”

Strategically aligning with Bach, who has forged strong relationships with specialty AV integrators, will strengthen awareness of Kaleidescape’s latest product offerings as well as program implementations with Sony. This will enable better dealer engagement, providing opportunities to offer integrated partner implementations with the industry’s leading brands.

“Bach is Sony’s first, and longest-tenured representative in the New York metro area making us the perfect firm to represent Kaleidescape who has an amazing program going with Sony,” says Barry Balcourt, founder and principal, Bach Sales Group. “By representing both the best in movie playback and the leader in display and projection technology, showing why dealers and integrators need to marry Kaleidescape and Sony into their implementations and designs will be very natural.”

Mid-Atlantic — NuTech Group

The NuTech Group, specializing in design-led brand communication in the custom installer channel, will support sales and marketing of Kaleidescape’s Mid-Atlantic dealer network.

“NuTech Group, leaders in servicing the Mid-Atlantic, have extensive experience with Kaleidescape as one of our legacy representatives and we are very excited to bring them back as we continue to grow and evolve as a company,” says Sholder. “With expertise in working with our strategic partners Sony and Stewart Filmscreen, NuTech will effectively bring Kaleidescape into the Mid-Atlantic spotlight and strengthen our efforts with key partner programs.”

As representatives of Kaleidescape’s strategic partners, Sony and Stewart Filmscreen, NuTech Group will strengthen awareness of Kaleidescape’s latest product offerings and create dynamic relationships between manufacturer and dealer partners focusing on delivering the best in video presentation offerings and beyond.

“NuTech is extremely familiar with the quality performance Kaleidescape provides as we have used the system to do demonstrations for years now, and we are extremely pleased to be working with them again,” says Brett Neiderman, president at NuTech Group. “With our strong understanding of Kaleidescape, we have always been a believer in this product and know it makes everything it touches shine bright and sound spectacular.”

NuTech Group is one of the leading manufacturer’s rep firms in the Mid-Atlantic, covering Eastern Pennsylvania, Southern New Jersey, Delaware, Maryland, Virginia, and Washington DC.

Pacific Northwest — Oliver Marketing

Oliver Marketing, a results-driven manufacturer representation company, will support sales and marketing of Kaleidescape’s Pacific Northwest dealer network.

“Oliver Marketing, leaders in servicing the Pacific Northwest for over 30 years, brings decades of experience to Kaleidescape, specializing in placing products where consumers are, including specialty retailers, big-box chains, and prominent eCommerce platforms,” says Sholder. “The talented team at Oliver Marketing, with a combined 250+ years in the field, will expand our presence and create market growth for Kaleidescape in the Pacific Northwest.”

Oliver Marketing has forged strong relationships with specialty AV integrators and is a long-time representative of Sony. This will build awareness of Kaleidescape’s latest product offerings and enable better dealer engagement, providing opportunities to offer integrated partner implementations with the industry’s leading brands.

“As one of the most progressive firms in the Pacific Northwest, we pride ourselves for being an extension of the companies we represent,” says Bob Oliver, president, Oliver Marketing. “By representing both Kaleidescape and Sony, we will be able to capitalize on our premium playback expertise and provide dealers and integrators with the best solutions the industry has to offer.”

For more information, visit www.kaleidescape.com.

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